Home > More Sports, Other Sports > Betfred.com snooker world championship title to be shortened to Betfred.com

Betfred.com snooker world championship title to be shortened to Betfred.com

Frustration over the length of time it takes to say “Betfred.com snooker world championship” is likely to be resolved by the least important part of the phrase being dropped.

In modern sport, the most important part is of course the sponsor’s brand, so the title of the tournament will become “Betfred.com” from next year onwards.

Ronnie o’Sullivan is on course to claim another title this year, but has already warned that he might not return, especially if the tournament is called a betting company.

“The Rocket” said, “I’ve had a great Betfred.com but I’m considering taking a long break.

“Who thought I was going to come out with something like that then? Bet no-one expected it.

“Go to the snooker world championship website to see the latest odds on me winning the 2012 Betfred.com as well as me giving it up and not participating in future Betfred.coms.”

The Crucible is proud to host the above…

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